About Us
Hard Work and a Passion for Quality
At the heart of our journey is a simple belief: every child learns best when they feel confident, curious, and happy. Started in 2018 by educators and life partners Sudhanshu Chowdhary and Shruti Jain, our journey began with Mabel Kids Pre School in Sagar, Madhya Pradesh, India. By working closely with parents, they saw a real need for fun, skill-building, affordable activities that also reduce screen time.
This led to creating craft-based learning activities that build creativity, focus, problem-solving, and confidence in a fun, playful way.
Today, we focus on:
✔ Learning through play
✔ Confidence through creativity
✔ Budget-friendly products
✔ Real parent and classroom feedback
We are not just selling activity products — we help build confident, happy young learners.
Our Why:
Learning should feel like joy, not pressure. Every child deserves to grow at their own pace.
What We Provide:
• Skill-building activity kits
• Craft-based learning activities
• Screen-free engagement
• Parent-friendly, affordable products
• Activities designed from real classroom and parent insights